Traffic is changing and it’s not an SEO issue. The way people access information is no longer the same: AI now answers, summarizes, and reduces the need to click.
This is having a direct impact on publishers. And it’s not temporary, it’s a structural shift.
A webinar to understand the new landscape
To break this down—and more importantly, to understand how to adapt—OA Cloud, together with AWS and Ingram Micro, is hosting the webinar:
Media Survival Strategies in the Age of AI
A 45-minute session designed to deliver a clear, practical, and actionable view of what’s happening across the industry.
What you’ll get from this session
This isn’t a theoretical webinar.
We’ll cover:
- What’s changing in how information is consumed
- Why traffic is being affected
- What decisions you should start making today
- How to adapt your strategy in this new context
The goal is simple: walk away with a clear and actionable perspective.
A complete view: technology, implementation, and content
The webinar brings together experts working directly with media organizations through this transition:
- Frank Mullerat (AWS)
Infrastructure and technological capabilities in the age of AI - Juan Manuel Cermeño (Ingram Micro)
Practical implementation: solutions you can apply today - Eric Orwall (OA Cloud)
Editorial strategy: what’s working and what isn’t - Virginia Agar (OA Cloud)
Live moderation and Q&A
If you work in media, this affects you
It doesn’t matter the size of your outlet or your audience. This shift is already impacting how information is consumed—and how traffic is generated.
Understanding it isn’t optional. Adapting is essential.
Registration open
The webinar is free and designed for industry professionals who need to make decisions in this new landscape.